rating_drop | A competitor’s rating decreased by ≥ 0.1 stars |
rating_rise | A competitor’s rating increased — they may be recovering |
review_surge | A competitor received significantly more reviews than usual |
competitor_response_drop | A competitor’s owner response rate dropped by more than 15 points |
competitor_negative_surge | A competitor received 3+ low-star reviews in one week |
trend_opportunity | A rising trend keyword is missing from your own reviews |
competitor_rating_window | A competitor’s rating fell below yours for the first time |
market_closure | A competitor is reported temporarily or permanently closed |
own_rating_drop | Your rating dropped — high priority |
own_review_surge | Your business got a surge of reviews (positive or negative) |
hours_change | A competitor updated their business hours |
website_change | A competitor changed their website URL |
local_pack_change | A competitor entered or exited the top-3 local pack for a tracked keyword |
velocity_spike | Review velocity spiked abnormally — potential review campaign or review attack |
new_competitor | A new business appeared in your tracked area |
